Tuesday, March 06, 2012

Bridge-O-Rama is an Event For The People


There is nothing this Lifestylist® loves more than when a community comes together, and this weekend was a wonderful example of that. Dallas celebrated the opening of The Margaret Hunt Hill Bridge - a beautiful example of functional art by having a weekend of activities including art exhibits, car shows, fun runs and parades. It also introduced visitors to some of the newest residents of West Dallas - The Workroom and Trinity Groves.
The Parade of Giants featured 15 giant puppets that were made by local groups and artisans and represented people who played a part in the history of the area. Many of the people who worked on the puppets were related to the people represented by the puppets, and it was really fun to hear stories about how these people had played a part in shaping the community and themselves.
Bridge-O-Rama is an event that I hope will continue - it was well managed and was truly an event for the people.

Tuesday, February 21, 2012

Mardi Gras Greetings

Daisy loves the Lifestylist® philosophy of Life Celebrating Style.  She is also open to any excuse to wear her favorite hats and attract attention.  Mardi Gras Greetings from Daisy the diva dog and the Lifestylist® family!

Friday, February 17, 2012

The International Builders Show Features Factory Built Homes by Palm Harbor

What a great, busy month this has been! This Lifestylist® has show houses to plan, new products to design and great conventions to attend... there just aren't enough hours in the day for all of the great opportunities that are ahead of us!
Last week I attended the International Builders Show in Orlando and after attending this convention for over 20 years I think this year was one of my favorites.
I am so proud to be a part of the National Association of Home Builders and to be involved in the modular side of home building. This was the year when I saw home builders really taking notice of what benefits factory built construction could offer them, and not only did we do a great job of talking about it - we also showed them.
There are meetings that go on before the Builders Show starts that help put in place best practices to promote and grow the housing industry. Councils cover various specialty groups, and I was impressed to see that Kevin Flaherty, Vice President of Marketing for Champion Homes was not only attending these meetings, he is also acting as Vice Chairman for the Building Systems Council. "The New Champion" is really showing their strength and commitment to the factory built housing industry, and not only are they active with NAHB, they are also becoming more active with the Manufactured Housing Institute. Kevin was a presenter in the NAHB News Conference "Industry Study: Characteristics of Modular Homes" and had great facts and figures about why consumers should consider buying a modular home.
Palm Harbor Homes presented three beautiful factory built homes in the Professional Builder Show Village showing a "Net Zero Eco-Home" that was a 399 sq. ft. park model, a modular duplex, and a modular luxury home. Tony Lucas the designer for Palm Harbor always does an outstanding job, but what he did with the Net Zero home really got people's attention. Tony added the architectural details on the exteriors that made you want to know and see more which is a lot of what you want a show home to do. It was interesting because another builder brought a home for the first time and it was in neutral colors and without much exterior interest, and many people (including myself) passed it by. I heard the home was beautiful inside, but only found that out after the show was over.
Builders were fascinated by the fact that the three homes were installed, furnished and decors added in 8 days. This was proof of one of the many benefits that factory built housing offers - time savings which results in cost savings. Will these homes result in sales for Palm Harbor? Ron Powell, President of Manufacturing for Palm Harbor Homes stated that "I haven't seen the statistics, but our internal feeling is that attendance at Show Village was better than last year. There were more attendees with solid projects in the immediate future. In the last few years, there were a lot of attendees trying to flesh-out ideas. This year, they've got land and are ready to go."
Besides having market driven homes at the show, I was also impressed to see Joe Stegmayer - the Chairman of the Board, President and Chief Executive Officer of Cavco Industries, a director and officer of Fleetwood Homes, Inc.  and Palm Harbor Homes, Inc. ,and a director of Palm Harbor Villages, Inc working the show. How he has time to even attend something like this is amazing, and I said working not attending the show because every time I saw him he was helping a potential customer or answering questions. And in his "spare" time he is serving as the Chairman of the Board for The Manufactured Housing Institute. His hands on approach to the factory built housing industry is one of the reasons it will continue to be a force to be reckoned with.
One of the highlights of this year's show for me was getting to hear Ben Bernanke speak about the state of our economy and what's ahead for housing. More on that later, but to see more images from this year's International Builders Show, visit and "like" our Facebook page at: www.facebook.com/lifestylelist. I took over 2,000 photographs and I'm anxious to share my favorites with you.

Sunday, January 22, 2012

KidFilm Salutes Author and Illustrator Peter Brown

It's hard to believe that this is the 28th year that the USA Film Festival has been holding it's KidFilm festival.The largest children's film and video festival in the US hosts bus loads of school kids from local schools and teaches them about film making and important social topics that are covered in the films. Then there is a weekend of programming that is open to the public where special guests come in and share their crafts with the audience.
This year Peter Brown - celebrated author and illustrator of books that appeal to the kid in all of us attended. Not only did he introduce 2 films that were made of his books,but he also gave everyone in the audience a copy of "You Will Be My Friend". We all read the book together, then Peter autographed them for the kids. As a Family Lifestylist®, it is always so rewarding to be a part of opportunities like this where families can enjoy quality programming and we can all learn together.

Having the opportunity to volunteer at amazing events such as this are the reason I love being on the board for The USA Film Festival. It's a group I've been involved with for years, and seeing families being able to enjoy quality events like this one make it very rewarding.
If you live in the Dallas area you should look into becoming a member of this amazing organization. They have special screenings many with guests in attendance all year long, and being a member gives you the chance to get tickets to many of these sold out events before the general public. For more information give them a call at: 214-821-3456.

Wednesday, January 11, 2012

The Gnome Knows

Let 2012 begin! It's looking like a very busy year for this Lifestylist® - I'm already working on trips to Michigan, New York, Las Vegas and Florida. All of these are to work with clients, and I'm always very frugal as to where I stay when I'm on the road.
The first destination for me when I'm trying to get my travel reservations in order is Travelocity. This has been such a great time saver for me, and I've discovered really cool hotels I never would have known (or Gnome) about without their help. I was fortunate enough to spend some quality time with that cute little guy sporting the pointy red at the past few years at Savor Dallas, and he shared some great tips with me.
One of the best ways to save is to book everything together on their site. Not only can it save you money, it's easier to keep up with to have your reservations  all in one place.
Thanks to their help, I discovered what I consider the best travel deal I've ever found. I needed a last minute room in the Tampa Bay area so I looked on Travelocity to see what I could find, and there it was - The Postcard Inn. Right on the beach, cool and funky, and amazing restaurant, Snack Shack and bar right on site, and under $75.00 a night! I liked it so much my daughter and grandkids joined me there to celebrate my birthday.
The next time you are thinking about heading out of town and experience something different, try Travelocity and trust their suggestions. Hopefully you'll be able to find your own Postcard Inn to enjoy.

Sunday, January 08, 2012

What's Mine is Not Yours - Intellectual Property

Seth Godin is my guru. He is so no nonsense but funny at times, intellectual but down to earth, and what I really love about him is that he can get a point across faster than anyone else I know. His Purple Cow book started me on a new road to being more involved in marketing and social media so I'm forever grateful. When I worked on the Purple Cow House Campaign with Patriot Homes I made sure to get permission from Mr. Godin, and we credited him for the phrase (and gave out his Purple Cow Book).

Today I got a great post from him titled "Simple Thoughts About Fair Use". So timely, and as always so well written. In this new blogging, social world I'm always stunned to see how many people are using other people's photography, ads, brands, and stories without permission. This article is a must read for anyone who is even thinking about posting on Facebook, Twitter, or a blog and using someones text or images.

I'm fortunate enough to have access to a very talented photographer - Lisa Stewart of Lisa Stewart Photography. The images you see in my blogs, on my Lifestylist Design Facebook page and on my website have been shot specifically for my use. I do that so I'm not using other people's work and having copyright infringements.

Lifestylist® is a term that I successfully trademarked in 2002 - my registration number is 2583235. I'm very proud of this because I thought I had a good idea and made the extra effort do "do the right thing" and spend the time, effort, and money to trademark it. You would be amazed at how much time I've had to spend since them protecting my mark because people haven't bothered to do their homework and see that it's trademarked before they use it in their own businesses.

Before you decide that you have discovered the next great phrase, or "borrow" a photo from someone else be sure to read Seth's post. Wondering where to learn more about these topics? The US Patent and Trademark Office has a great site, and it is also where you can search trademark registrations and applications.

Thursday, January 05, 2012

Lifestylist® Goals: Objections vs. Opportunities

Making goals and resolutions with the start of a new year is such a cliche in some ways , but if it makes people want to better themselves I don't see them as a bad thing.
Yesterday I was lucky enough to have dinner with the very dynamic Geri Higgins - CEO and President of Portfolio Kitchen and Home in Kansas City. Her beautiful new flagship store is a destination, and she is a wonderful role model for business owners everywhere.
One of the things I love about Geri is her attitude. She is always positive and motivating, and having the chance to share my ideas and dreams with her about my business got me even more excited about the opportunities I have in front of me. Geri never looks at things as problems or comes up with 100 objections as to why something won't work, she sees these as opportunities and actually gets excited about what can be accomplished and comes up with a plan to make things happen.
As a Lifestylist® I deal with a very diverse group of clients - both companies and individuals. When teams or management have objections to every new idea or opportunity no good changes will ever happen. But if they are opening to looking at issues as an opportunity and seeing how they can become a growth area, then you have a company or individual that will succeed and flourish.
So I have a new Lifestylist® goal: instead of looking for excuses and objections as to why I can't find the time to exercise, or get my office organized I'm going to take Geri's lead and tackle things head on. I really did start on my office and unearthed this photo of myself mountain climbing in Tucson. I arrived at the top and sunset and it was spectacular. Climbing straight up a mountain on the end of a rope was one of the most frightening but exciting things I've ever done - I just had to stop thinking about all of the reasons I couldn't do it and get out there and give it a try.

Here's to a new year filled with opportunities!